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|---|---|---|---|
| 008 | 220310s9999||||xx |||||||||||||| ||und|| | ||
| 100 | _aAAKER, DAVID A | ||
| 245 | 0 | _aMANAGING BRAND EQUITY | |
| 250 | _a0 | ||
| 260 |
_aNEW YORK _bFREE PRESS _c1991 |
||
| 300 | _a299 | ||
| 490 | _v0 | ||
| 650 |
_aMARKETING MANAGEMENT _918 |
||
| 942 | _cBK | ||
| 999 |
_c6295 _d6295 |
||