000 00405nam a2200145Ia 4500
008 220310s9999||||xx |||||||||||||| ||und||
100 _aSIEGEL, ERIC
_911675
245 0 _aPREDICTIVE ANALYTICS
_bTHE POWER TO PREDICT WHO WILL CLICK, BY, OR DIE
250 _a0
260 _aNEW DELHI
_bWILEY DREAMTECH INDIA PVT
_c2014
300 _a302
490 _v0
650 _aMARKETING MANAGEMENT
_918
942 _cBK
999 _c17835
_d17835