000 00434nam a2200157Ia 4500
008 220310s9999||||xx |||||||||||||| ||und||
100 _aKOTTER, JOHN P
_911023
245 0 _aBUY IN
_bSAVING YOUR GOOD IDEA FROM GETTING SHOT DOWN
250 _a0
260 _aRESS BOSTON
_bHARVARD BUSINESS REVIEW P
_c2010
300 _a192
490 _v0
650 _aMARKETING MANAGEMENT
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700 _aWHITEHEAD, LORNE A
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942 _cBK
999 _c16586
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