| 000 | 00402nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 220310s9999||||xx |||||||||||||| ||und|| | ||
| 100 |
_aPOWELL, GUY R _99963 |
||
| 245 | 0 |
_aMARKETING CALCULATOR _bMEASURING AND MANAGING RETURN ON MARKETING INVESTMENT |
|
| 250 | _a0 | ||
| 260 |
_aNEW YORK _bJOHN WILEY & SONS _c2008 |
||
| 300 | _a288 | ||
| 490 | _v0 | ||
| 650 |
_aMARKETING MANAGEMENT _918 |
||
| 942 | _cBK | ||
| 999 |
_c15019 _d15019 |
||