000 00384nam a2200157Ia 4500
008 220310s9999||||xx |||||||||||||| ||und||
020 _a81-7554-291-8
100 _aKAPFERER, JEAN NOEL
_96253
245 0 _aNEW STRATEGIC BRAND MANAGEMENT
250 _a0
260 _aLONDON
_bKOGAN PAGE, LONDON
_c2004
300 _a497
490 _v0
650 _aBRAND MANAGEMENT
942 _cBK
999 _c13469
_d13469