000 00384nam a2200145Ia 4500
008 220310s9999||||xx |||||||||||||| ||und||
100 _aSEMENIK, RICHARD J
_98360
245 0 _aPROMOTION & INTEGRATED MARKETING COMMUNICATIONS
250 _a0
260 _aAUSTRALIA
_bTHOMSON LEARNING
_c2002
300 _a582
490 _v0
650 _aMARKETING COMMUNICATION
_96758
942 _cBK
999 _c13111
_d13111