000 00440nam a2200169Ia 4500
008 220310s9999||||xx |||||||||||||| ||und||
020 _a0-07-043953-2
100 _aMOON, MICHAEL
_95962
245 0 _aFIREBRANDS
_bBUILDING BRAND LOYALTY IN THE INTERNET AGE
250 _a0
260 _aNEW DELHI
_bTATA MCGRAW HILL
_c2001
300 _a318
490 _v0
650 _aBRAND MANAGEMENT
700 _aMILLISON, DOUG
_95963
942 _cBK
999 _c11597
_d11597