000 00451nam a2200169Ia 4500
008 220310s9999||||xx |||||||||||||| ||und||
020 _a0-684-82655-0
100 _aSCHMITT, BERND
_96454
245 0 _aMARKETING AESTHETICS
_bSTRATEGIC MAMAGEMENT OF BRANDS IDENTITY AND IMAGE
250 _a0
260 _aNEW YORK
_bFREE PRESS
_c1997
300 _a345
490 _v0
650 _aBRAND MANAGEMENT
700 _aSIMONSON, ALEX
_96455
942 _cBK
999 _c11042
_d11042