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121.

BRAND MANAGEMENT THE INDIAN CONTEXT by

MOORTHI, Y L R

Series: ; 0

Edition: 0

Material type:

Text

Publication details: NEW DELHI VIKAS PUBLISHING HOUSE 2003

Availability: Items available for loan: ST JOSEPH S INSTITUTE OF MANAGEMENT (1)Call number: 658.8.7 MOO.

122.

BRAND MANAGEMENT THE INDIAN CONTEXT by

MOORTHI, Y L R

Series: ; 0

Edition: 0

Material type:

Text

Publication details: NEW DELHI VIKAS PUBLISHING HOUSE 2003

Availability: Items available for loan: ST JOSEPH S INSTITUTE OF MANAGEMENT (1)Call number: 658.8.7 MOO.

123.

BRAND MANAGEMENT THE INDIAN CONTEXT by

MOORTHI, Y L R

Series: ; 0

Edition: 0

Material type:

Text

Publication details: NEW DELHI VIKAS PUBLISHING HOUSE 2003

Availability: Items available for loan: ST JOSEPH S INSTITUTE OF MANAGEMENT (1)Call number: 658.8.7 MOO.

124.

BRAND MANAGEMENT THE INDIAN CONTEXT by

MOORTHI, Y L R

Series: ; 0

Edition: 0

Material type:

Text

Publication details: NEW DELHI VIKAS PUBLISHING HOUSE 2003

Availability: Items available for loan: ST JOSEPH S INSTITUTE OF MANAGEMENT (1)Call number: 658.8.7 MOO.

125.

BRAND MANAGEMENT THE INDIAN CONTEXT by

MOORTHI, Y L R

Series: ; 0

Edition: 0

Material type:

Text

Publication details: NEW DELHI VIKAS PUBLISHING HOUSE 2003

Availability: Items available for loan: ST JOSEPH S INSTITUTE OF MANAGEMENT (1)Call number: 658.8.7 MOO.

126.

BRAND MANAGEMENT THE INDIAN CONTEXT by

MOORTHI, Y L R

Series: ; 0

Edition: 0

Material type:

Text

Publication details: NEW DELHI VIKAS PUBLISHING HOUSE 2003

Availability: Not available: ST JOSEPH S INSTITUTE OF MANAGEMENT: Withdrawn (1).

127.

BRAND MANAGEMENT THE INDIAN CONTEXT by

MOORTHI, Y L R

Series: ; 0

Edition: 0

Material type:

Text

Publication details: NEW DELHI VIKAS PUBLISHING HOUSE 2003

Availability: Not available: ST JOSEPH S INSTITUTE OF MANAGEMENT: Withdrawn (1).

128.

RICHARD BRANSON WAY 10 SECRETS OF THE WORLD'S GREATEST BRAND BUILDER by

DEARLOVE, DES

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Edition: 0

Material type:

Text

Publication details: NEW YORK JOHN WILEY & SONS 2007

Availability: Items available for loan: ST JOSEPH S INSTITUTE OF MANAGEMENT (1)Call number: 658.8.7 DEA.

129.

BRAND BUBBLE THE LOOMING CRISIS IN BRAND VALUE AND HOW TO AVOID IT by

Series: ; 0

Edition: 0

Material type:

Text

Publication details: SAN FRANCISCO JOSSEY-BASS PUBLISHERS 2008

Availability: Items available for loan: ST JOSEPH S INSTITUTE OF MANAGEMENT (1)Call number: 658.8.7 GER.

130.

COOL FACTOR BUILDING YOUR BRAND'S IMAGE THROUGH PARTNERSHIP MARKETING by

BRECKENFELD DEL

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Edition: 0

Material type:

Text

Publication details: NEW YORK JOHN WILEY & SONS 2009

Availability: Items available for loan: ST JOSEPH S INSTITUTE OF MANAGEMENT (1)Call number: 658.8.7 BRE.

131.

STRATEGIC BRAND MANAGEMENT BUILDING MEASURING AND MANAGING BRAND EQUITY by

KELLER, KEVIN LANE

Series: ; 0

Edition: 2

Material type:

Text

Publication details: NEW DELHI PEARSON EDUCATION ASIA 2007

Availability: Items available for loan: ST JOSEPH S INSTITUTE OF MANAGEMENT (1)Call number: 658.8.7 KEL.

132.

SUCCESSFUL PROMOTION BUILD SUCCESSFUL BRANDS by

Series: ; 0

Edition: 0

Material type:

Text

Publication details: NEWDELHI UNIVERSITIES PRESS 2006

Availability: Items available for loan: ST JOSEPH S INSTITUTE OF MANAGEMENT (1)Call number: 658.8.7 CHO.

133.

LUXURY STRATEGY BREAK THE RULES OF MARKETING TO BUILD LUXURY BRANDS by

Series: ; 0

Edition: 0

Material type:

Text

Publication details: NEW DELHI KOGAN PAGE LTD. 2009

Availability: Items available for loan: ST JOSEPH S INSTITUTE OF MANAGEMENT (1)Call number: 658.8.7 KAP.

134.

BRAND IMMORTALITY HOW BRANDS CAN LIVE LONG AND PROSPER by

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Edition: 0

Material type:

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Publication details: NEW DELHI KOGAN PAGE LTD. 2009

Availability: Items available for loan: ST JOSEPH S INSTITUTE OF MANAGEMENT (1)Call number: 658.8.7 PRI.

135.

ONLINE BRANDING CONCEPTS AND APPLICATIONS by

RATNAJA GOGULA

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Edition: 0

Material type:

Text

Publication details: HYDERABAD ICFAI 2006

Availability: Items available for loan: ST JOSEPH S INSTITUTE OF MANAGEMENT (1)Call number: 658.8.7 RAT.

136.

BUILDING BRANDS IN THE INDIAN MARKET by

TAPAN K PANDA

Series: ; 0

Edition: 1

Material type:

Text

Publication details: NEW DELHI EXCEL BOOKS 2004

Availability: Items available for loan: ST JOSEPH S INSTITUTE OF MANAGEMENT (1)Call number: 658.8.7 TAP.

137.

BRAND FROM THE INSIDE by

Series: ; 0

Edition: 0

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Publication details: NEW DELHI TIMES GROUP BOOKS 2009

Availability: Items available for loan: ST JOSEPH S INSTITUTE OF MANAGEMENT (1)Call number: 658.8.7 SAR.

138.

BRAND ROYALTY HOW THE WORLD'S TOP 100 BRANDS THRIVES & SURVIVE by

HAIG, MATT

Series: ; 0

Edition: 0

Material type:

Text

Publication details: NEW DELHI KOGAN PAGE LTD. 2008

Availability: Items available for loan: ST JOSEPH S INSTITUTE OF MANAGEMENT (1)Call number: 658.8.7 HAI.

139.

BRAND MANAGEMENT by

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Edition: 0

Material type:

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Publication details: NEW DELHI ANE BOOKS 2009

Availability: Items available for loan: ST JOSEPH S INSTITUTE OF MANAGEMENT (1)Call number: 658.8.7 MAH.

140.

BRAND MANAGEMENT by

Series: ; 0

Edition: 0

Material type:

Text

Publication details: NEW DELHI ANE BOOKS 2009

Availability: Items available for loan: ST JOSEPH S INSTITUTE OF MANAGEMENT (1)Call number: 658.8.7 MAH.

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