LOVELOCK, CHRISTOPHER H <br/><br/>
SERVICES MARKETING 

 - 3 
 - NEW YORK  PRENTICE HALL  1996 
 - 660 
 -  0 .
<br/><br/><label>ISBN: </label>0-13-461377-5 
<br/><br/><label>Subjects--Topical Terms: </label><br/>SERVICE MARKETING