MARCONI, JOE <br/><br/>
BRAND MARKETING BOOK  CREATING MANAGING AND EXTENDING THE VALUE OF YOUR 

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 - NEW DELHI  NTC BUSINESS BOOKS  1999 
 - 247 
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<br/><br/><label>ISBN: </label>0-8442-2257-7 
<br/><br/><label>Subjects--Topical Terms: </label><br/>BRAND MANAGEMENT