TY  - BOOK
AU  - RIES, AL
AU  - RIES, LAURA
TI  - 11 IMMUTABLE LAWS OF INTERNET BRANDING
SN  - 0-00-257222-2
PY  - 2000///
CY  - LONDON
PB  - HARPERN COLLINS
KW  - BRAND MANAGEMENT
ER  -