RIES, AL <br/><br/>
MARKETING WARFARE 

 - 0 
 - LONDON  PENGUIN BOOKS  1986 
 - 215 
 -  0 .
<br/><br/><label>ISBN: </label>0-452-25861-8 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING MANAGEMENT