TY  - BOOK
AU  - AAKAR, DAVID
TI  - AAKER ON BRANDING: 20 PRINCIPLES THAT DRIVE SUCCESS
SN  - 9789351503903
U1  - 658.87 
PY  - 2015///
CY  - NEW DELHI
PB  - SAGE PUB
KW  - BRAND MANAGEMENT
ER  -