TY  - BOOK
AU  - DUTTA, TANUSREE
AU  - MANDAL, MANAS KUMAR
TI  - NEUROMARKETING IN INDIA: UNDERSTANDING THE INDIAN CONSUMER
SN  - 9781138576674
U1  - 658.8 
PY  - 2019///
CY  - NEW YORK
PB  - ROUTLEDGE TAYLORE AND FRANCIS GROUP
KW  - MARKETING MANAGEMENT
ER  -