TY  - BOOK
AU  - GODIN, SETH
TI  - ALL MARKETTERS ARE LIARS TELL STORIES: THE UNDERGROUND CLASSIC THAT EXPLAINS HOW MARKETING REALLY WORKS-AND WHY AUTHENTICITY IS THE BEST MARKETING OF ALL
SN  - 9781591845331
U1  - 658.8 
PY  - 2009///
CY  - NEW YORK
PB  - PORTFOLIO/PENGUIN
KW  - MARKETING MANAGEMENT
ER  -