TY - BOOK AU - DY WORKS DACUNHA COMMUNICATION TI - AMUL'S INDIA: CONCEPT, DESIGN AND CO-ORDINATIONBASED ON 50 YEARS OF AMUL ADVERTISING BY DACHUNHA COMMUNICATION SN - 9789350291498 U1 - 659 PY - 2012/// CY - LONDON PB - HARPERCOLLINS PUB KW - ADVERTISING MANAGEMENT ER -