DWYER, F ROBERT <br/><br/>
BUSINESS MARKETING  CONNECTING STRATEGY, RELATIONSHIPS, AND LEARNING 

 - 3 
 - NEW DELHI  TATA MCGRAW HILL  2006 
 - 684 
 -  0 .
<br/><br/><label>ISBN: </label>0-07-022091-3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING MANAGEMENT