MOSKOWITZ, HOWARD <br/><br/>
SELLING BLUE ELEPHANTS  HOW TO MAKE GREAT PRODUCTS THA PEOPLE WANT BEFORE THEY EVEN KNOW THEY WANT THEM 

 - 0 
 - NEW DELHI  PEARSON EDUCATION ASIA  2007 
 - 251 
 -  0 .
<br/><br/><label>Subjects--Topical Terms: </label><br/>SALES MANAGEMENT