TY  - BOOK
AU  - ARRUDA, WILLIAM
AU  - DIXSON, KIRSTEN
TI  - CAREER DISTINCTION: STAND OUT BY BUILDING YOUR BRAND
SN  - 9780470128183
PY  - 2007///
CY  - NEW YORK
PB  - JOHN WILEY & SONS
KW  - BRAND MANAGEMENT
ER  -