WALKER, ORVILLE C <br/><br/>
MARKETING STRATEGY 

 - 5 
 - NEW DELHI  TATA MCGRAW HILL  2006 
 - 346 
 -  0 .
<br/><br/><label>ISBN: </label>0-07-061143-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING MANAGEMENT