TY  - BOOK
AU  - MARTIN, GRAEME
AU  - HETRICK, SUSAN
TI  - CORPORATE REPUTATIONS, BRANDING AND PEOPLE MGT
SN  - 81-312-0762-5
PY  - 2006///
CY  - OXFORD
PB  - ELSEVIER
KW  - BRAND MANAGEMENT
ER  -