BANDYOPADHYAY, A K <br/><br/>
MARKETING EXCELLENCE AND SYSTEMS 

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 - NEW DELHI  NEW AGE INTL. PUBLISHERS  2006 
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<br/><br/><label>ISBN: </label>81-224-1915-1 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING MANAGEMENT