TY  - BOOK
AU  - HOOVER, JOHN
AU  - SPARKMAN, BILL
TI  - HOW TO SELL TO AN IDIOT: 12 STEPS TO SELLING ANYTHING TO ANYONE
PY  - 2006///
CY  - NEW YORK
PB  - JOHN WILEY & SONS
KW  - SALES MANAGEMENT
ER  -