TY  - BOOK
AU  - RACKHAM, NEIL
AU  - VINCENTIS, JOHN DE
TI  - RETHINKING THE SALES FORCE: REDEFINING SELLING TO CREATE AND CAPTURE CUSTOMER
PY  - 2004///
CY  - NEW DELHI
PB  - TATA MCGRAW HILL
KW  - SALES MANAGEMENT
ER  -