KOTLER, PHILIP <br/><br/>
MARKETING MANAGEMENT 

 - 11 
 - NEW DELHI  PRENTICE HALL OF INDIA  2003 
 - 700 
 -  0 .
<br/><br/><label>ISBN: </label>81-203-2083-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING MANAGEMENT