CALLINGHAM, M <br/><br/>
MARKET INTELLIGENCE  HOW AND WHY ORGANIZATIONS USE MARKET RESEARCH 

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 - LONDON  KOGAN PAGE, LONDON  2004 
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<br/><br/><label>ISBN: </label>0-7494-4218-9 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING RESEARCH