UPSHAW, LYNN B <br/><br/>
MASTERBRAND MANDATE  MANAGEMENT STRATEGY THAT UNIFIES COMPANIES 

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 - NEW YORK  JOHN WILEY & SONS  2000 
 - 322 
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<br/><br/><label>ISBN: </label>0-471-35659-X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>BRAND MANAGEMENT