STRATEGIC BRAND MANAGEMENT FOR B2B MARKETS (Record no. 19686)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00395nam a2200133Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220310s9999||||xx |||||||||||||| ||und|| |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | SARIN, SHARAD |
| 9 (RLIN) | 12472 |
| 245 #0 - TITLE STATEMENT | |
| Title | STRATEGIC BRAND MANAGEMENT FOR B2B MARKETS |
| Remainder of title | ROAD MAO FOR ORGANIZATIONAL TRANSFORMATION |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | NEW DELHI |
| Name of publisher, distributor, etc. | SAGE PUBLICATION |
| Date of publication, distribution, etc. | 210 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 301 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MARKETING MANAGEMENT |
| 9 (RLIN) | 18 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Coded location qualifier | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| ST JOSEPH S INSTITUTE OF MANAGEMENT | ST JOSEPH S INSTITUTE OF MANAGEMENT | GEN | 06/10/2019 | ACM TRADING | 2019-20/00 | 545.00 | 2 | 658.8 SAR | 19646 | 06/26/2023 | 06/21/2023 | 03/11/2022 | Books |