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FUTURE OF COMPETITION CO-CREATING UNIQUE VALUE WITH CUSTOMERS

PRAHALAD, C . K

FUTURE OF COMPETITION CO-CREATING UNIQUE VALUE WITH CUSTOMERS - NEW DELHI PENGUIN PUB 2006 - 258

ISBN: 9780143061908

Subjects--Topical Terms:
CUSTOMER RELATION MANAGEMENT

Dewey Class. No.: 658.8.8 / PRA

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