MARKETING THEORY FOUNDATIONS, CONTROVERSY, STRATEGY, RESOURCE-ADVANTAGE THEORY
HUNT, SHELBY D
MARKETING THEORY FOUNDATIONS, CONTROVERSY, STRATEGY, RESOURCE-ADVANTAGE THEORY - 0 - CHENNAI YES DEE PUBLISHING PVT LT 2011 - 490 - 0 .
MARKETING MANAGEMENT
MARKETING THEORY FOUNDATIONS, CONTROVERSY, STRATEGY, RESOURCE-ADVANTAGE THEORY - 0 - CHENNAI YES DEE PUBLISHING PVT LT 2011 - 490 - 0 .
MARKETING MANAGEMENT
