ADVERTISING AND PROMOTION AN INTERGRATED MARKETING COMMUNICATIONS PERSPECTIVE
BELCH, GEORGE E
ADVERTISING AND PROMOTION AN INTERGRATED MARKETING COMMUNICATIONS PERSPECTIVE - 7 - NEW DELHI MC GRAW HILL 2010 - 1075 - 0 .
ADVERTISING MANAGEMENT
ADVERTISING AND PROMOTION AN INTERGRATED MARKETING COMMUNICATIONS PERSPECTIVE - 7 - NEW DELHI MC GRAW HILL 2010 - 1075 - 0 .
ADVERTISING MANAGEMENT
