ALWAYS ON ADVERTISING,MARKETING,AND MEDIA IN ERA OF CONSUMER CONTROL
VOLLMER, CHRISTOPHER
ALWAYS ON ADVERTISING,MARKETING,AND MEDIA IN ERA OF CONSUMER CONTROL - 0 - NEW YORK MCGRAW HILL 2008 - 215 - 0 .
STRATEGIC MANAGEMENT
ALWAYS ON ADVERTISING,MARKETING,AND MEDIA IN ERA OF CONSUMER CONTROL - 0 - NEW YORK MCGRAW HILL 2008 - 215 - 0 .
STRATEGIC MANAGEMENT
