MARKETING COMMUNICATIONS MANAGEMENT CONCEPTS AND THEORIES, CASES AND PRACTICES
COPLEY, PAUL
MARKETING COMMUNICATIONS MANAGEMENT CONCEPTS AND THEORIES, CASES AND PRACTICES - 0 - OXFORD ELSEVIER 2004 - 440 - 0 .
MARKETING COMMUNICATION
MARKETING COMMUNICATIONS MANAGEMENT CONCEPTS AND THEORIES, CASES AND PRACTICES - 0 - OXFORD ELSEVIER 2004 - 440 - 0 .
MARKETING COMMUNICATION
