MARKETING ROI CONCEPTS AND APPLICATIONS
TRIPATHY, KUMUDA LAXMAN
MARKETING ROI CONCEPTS AND APPLICATIONS - 0 - HYDERABAD ICFAI 2007 - 200 - 0 .
MARKETING MANAGEMENT
MARKETING ROI CONCEPTS AND APPLICATIONS - 0 - HYDERABAD ICFAI 2007 - 200 - 0 .
MARKETING MANAGEMENT
