ESSENTIALS OF SERVICES MARKETING CONCEPTS, STRATEGIES, AND CASES
HOFFMAN, K DOUGLAS
ESSENTIALS OF SERVICES MARKETING CONCEPTS, STRATEGIES, AND CASES - 2 - AUSTRALIA THOMSON LEARNING 2002 - 569 - 0 .
0-03-028892-4
SERVICE MARKETING
ESSENTIALS OF SERVICES MARKETING CONCEPTS, STRATEGIES, AND CASES - 2 - AUSTRALIA THOMSON LEARNING 2002 - 569 - 0 .
0-03-028892-4
SERVICE MARKETING
